Puma Golf has once again redefined golf footwear with the launch of the Puma Helsinki Golf Shoes, a bold crossover that seamlessly blends iconic sportstyle with cutting-edge golf performance. This latest innovation from Puma is more than just a shoe — it represents a movement toward greater expression, individuality, and fashion on the fairway.
Inspired by the original Helsinki silhouette, the Helsinki G brings classic sneaker appeal to the golf course, making it an ideal choice for modern golfers who appreciate both performance and style. This reimagined footwear model is designed to blur the lines between traditional athletic wear and contemporary golf gear, delivering a shoe that looks as good off the course as it performs on it.
The Puma Helsinki Golf Shoes are available in five distinctive colourways: Puma White/Puma Black, Ash Gray/Ruby Shimmer/Frosted Ivory, Frosted Ivory/Green Terrain/Light Straw, Puma Black/Puma White/Gum, and Regal Blue/Deep Navy/Gum. Each colourway is carefully curated to offer a unique expression of style, giving golfers the opportunity to showcase their personality and stand out on the greens.
Behind the sleek design lies a range of purposeful technical upgrades that ensure peak performance. The upper combines TPU-covered mesh with suede overlays, delivering waterproof functionality while preserving a streetwear-inspired aesthetic. This thoughtful design allows players to maintain a polished look, rain or shine.
The outsole of the Puma Helsinki Golf Shoes has been engineered with performance rubber, adapted from the original Helsinki's silhouette to meet the demands of the modern golfer. The traction pattern ensures stability and grip on the course, while also enabling smooth transitions to everyday environments. Coupled with an EVA midsole that offers enhanced cushioning and a buffed-edge finish, the shoe ensures long-lasting comfort without sacrificing style.
According to Shawn Koutahi, Director of Footwear at Puma Golf, “Golf is evolving — it's becoming more expressive, more open, and more connected to broader culture than ever before.” The Helsinki G is a testament to that evolution, blending timeless design with innovative features to support the new wave of fashion-conscious golfers.
The launch of the Puma Helsinki Golf Shoes positions Puma Golf at the forefront of a cultural shift in the sport — one where tradition and innovation coexist, and where athletic heritage informs forward-thinking design. Whether you're on the course or heading to the clubhouse, these shoes offer a sophisticated solution for golfers who demand both performance and versatility.
The Puma Helsinki Golf Shoes are available now here at Function18.com. For those seeking a footwear option that complements their style and enhances their game, the Helsinki G is the perfect fit.